Brani Mead

Brani Mead

Director of Information Architecture at ui.revolution

Location
New Zealand
Industry
Telecommunications

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Brani Mead's Overview

Current
  • Director of Information Architecture at ui.revolution
Past
Education
  • University of Auckland
Recommendations

8 people have recommended Brani

Connections

246 connections

Websites

Brani Mead's Experience

Director of Information Architecture

ui.revolution

April 2012 – Present (1 year 3 months)

My skill is in the definition of strategy lead customer experiences on digital screens. We build Apps, sites and notification solutions for an exponentially growing number of screens.

I have over 11 years experience in mobile creativity and design across multiple continents.

Im the chief curiosity officer at uirevolution. I'm curious about my clients business, I'm curious about usability, I'm curious about the experience we make for our end consumers, I'm curious about innovation and I'm curious about results. From strategy through tactics and down to seeing some operational excellence in getting things done, Im pretty much curious the whole way through.

On daily basis I translate business objectives into something the engineers can build. I follow through with the project teams to make sure they are building it correctly and I work with the testing teams to make sure its finished to spec.

Im your architect and I'm accountable for advice, setting expectations, making sure you know what your getting ... and that you get it.

Director - Mobile Evolution Group

The Hyperfactory

Public Company; 51-200 employees; Marketing and Advertising industry

April 2006 – April 2011 (5 years 1 month)

I direct the Mobile Evolution Group team responsible for technology, products, partnerships and applied innovation at The Hyperfactory. This team sits between sales and development and is key in strategy, tactics, ideation and definition of solutions for our clients.

Our team has been responsible for successful deployments across multiple countries including, Asia the Americas and Europe. We have utilised a wide and varied number of mobile technologies from messaging tools like SMS to Mobile-Web browsing, to installable Mobile applications across Phones and tablets. The team has experience with iPhone, iPad, Android, Blackberry, Symbian and Windows7 applications and browsers and we maintain our own device detection technologies to allow us to deliver reliable and impressive mobile web properties across a global collection of devices.

My personal experience includes project management, programme management, the running of strategy workshops and discovery sessions, operations management, creative ideation, and modelling of user interface and user experience layers across the delivery lifecycle.

Clients over the years include, Kraft Foods, Taco Bell, Coke, JC Penny, Best Buys, Nestle, Blackberry RIM, Toyota, Vodafone, Proctor and Gamble.

My core strength is in conceptual thinking, tactical implementations of strategies and bridging between technical and business objectives. My perspective is forged from the foundations of a marketing/commerce degree a design background and more than 10 years of experience in delivering heavily technical mobile and digital integrated solutions.

Director of Operations

The Hyperfactory

Public Company; 51-200 employees; Marketing and Advertising industry

April 2002 – April 2006 (4 years 1 month)

Director of operations for the Hyperfactory. Responsible for managing company wide deployments, scheduling of staff, project management teams, developement teams and quality assurance teams.

Brani Mead's Languages

  • English

    (Native or bilingual proficiency)

Brani Mead's Projects

  • Time Out Magazine ( APN NZ)

    • June 2011 to Present
    Team Members: Brani Mead, Srinivasa Rao Munagala

    Augmented Reality Mobile App produced by APN in association with Sony & The New Zealand Herald. Launch Promotion video produced by Clippo.tv

Brani Mead's Education

University of Auckland

Batchelor of Commerce, Double major in Marketing and Mangement Theroy

1995 – 1998

Brani Mead's Additional Information

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